Thursday, 2024 November 14

Alibaba defends No.1 position in China’s e-commerce market, growing top line by 40% amid sagging economy

Chinese e-commerce powerhouse Alibaba booked a 40% surge in sales in the latest reported quarter, although uncertainties surrounding the US-China trade war remain and China’s GDP growth has hit a 30-year low—6% year on year.

The quarter ended September 30 saw Alibaba generate a better-than-expected revenue of USD 16.7 billion, up 40% from the previous year. Meanwhile, its net income nearly tripled to USD 9.9 million, which primarily came from a one-time gain from its acquisition of equity in affiliate Ant Financial earlier in September.

This is the first earnings report since Daniel Zhang succeeded founder Jack Ma as the e-commerce empire’s CEO, and it is sending optimistic signals to the market.

With 785 million mobile monthly active users (MAUs) on Alibaba’s online marketplaces and local services platforms, the core e-commerce business—including Taobao, Tmall, new retail initiative Freshippo, and logistics arm Cainiao Network—is still the main profit driver for the company. Moreover, thanks to Southeast Asia’s Lazada and the global AliExpress, Alibaba’s international retail business also contributed to the robust growth momentum.

The adjusted EBITA of this segment rose 29% year on year to USD 5.4 billion, accounting for nearly 40% of this quarter’s overall revenue.

This partly offset Alibaba’s continued profit loss in its nascent cloud computing operations, as well as the digital media and entertainment unit.

Alibaba CEO Zhang emphasized the strategic importance of its enterprise-facing businesses during the earnings call, which means the company will continue investing in big data and cloud computing technology.

As Alibaba continues to face increasing rivalry from up-and-comers such as on-demand service provider Meituan Dianping, group-buying platform Pinduoduo, and Chinese retail giant Suning, Zhang highlighted the opportunities available concerning synergies between different groups of users.

“We are identifying and executing new initiatives to convert the users from our China retail marketplace to users of our local services and the digital entertainment platforms,” said Zhang.

The upcoming November 11 shopping extravaganza, also known as “Double 11” or “Singles’ Day Sale,” is a battleground for China’s e-commerce players. The China version of Black Friday created by Alibaba ten years ago has become a worldwide shopping festival.

Last year, Alibaba’s Tmall hit a record gross merchandise volume of RMB 213.5 billion (USD 30.5 billion) on Singles’ Day, representing a 27% increase year-on-year, while competitor JD.com sold goods worth RMB 159.8 billion (USD 22.5 billion).

Wency Chen
Wency Chen
Wency Chen is a reporter KrASIA based in Beijing, covering tech innovations in&beyond the Greater China Area. Previously, she studied at Columbia Journalism School and reported on art exhibits, New York public school systems, LGBTQ+ rights, and Asian immigrants. She is also an enthusiastic reader, a diehard fan of indie rock and spicy hot pot, as well as a to-be filmmaker (Let’s see).
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